Italian charms are the latest and most popular trend in the jewelry industry. The trend began in the mid 1980s in Italy. The craze spread so fast that soccer players have been known to wear bracelets that reflected their country’s colors. The trend spread to the United States after American tourists became enamored with the style.
An Italian charm starter bracelet consists of 18 blank individual rectangular links. Standardized sizing allows for each piece to be interchangeable with any Italian charm. Unlike traditional charm bracelets that dangle off a chain, the Italian charm bracelet allows for a complete look that can be changed depending on the wearer’s mood and/or changing interests.
Charms can represent anything that the wearer chooses. However, the most common charms are representations of an individual’s hobbies, interests and profession. The links are interchangeable so that each bracelet can be as unique as each individual.
Charms were originally made by soldering a charm onto the bottom of the link. However, high quality charms are made through an enamel process. This process can produce charms in full color and provides for a wider variety of charms. However, the process is expensive, so it is reserved for the highest selling charms. The individuality of the bracelet, though, often creates a desire for more customized charms. Therefore, new, less expensive, methods for producing individual charms had to be discovered.
Laser technology has provided this less expensive and quicker yet reliable form of production. Laser charms are produced by a laser permanently etching a design on the surface of the stainless steel link. Most laser charms sell for less than each. However, laser technology also provides a means of complete customization. Individual customized charms can be produced for to each.
Further customization can also be done for a slightly higher cost. This customization allows for a photograph to be used to produce a charm through two methods. In the first method, a photograph is mounted to the stainless steel and a seal is placed over the photograph to preserve it. The second method involves transferring the image to the surface of the link through a process known as dye-sublimation.
The popularity of Italian charm bracelets has expanded the use of the modular links to other various items. Now, links can be seen on various types of jewelry such as necklaces, earrings, keychains and anklets.
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